Hi, I’m Sarah!

Hi, I’m Sarah Phinney. it’s so nice to meet you!

I’m a former broadcast journalist turned Florida Travel Expert and business owner, passionate about bringing the Sunshine State’s stories to life.

I share one-of-a-kind adventures, hidden gems, unique stays, and vibrant local areas with a highly engaged audience of Florida explorers who are always looking for their next trip.

High-energy, fast-paced reels are my specialty and I’d love to help your destination shine.

I’ve partnered with 50+ tourism agencies, small businesses, and attractions, from the Florida Keys to the Panhandle to content that inspires travelers to book, explore, and share.

I’d love to connect and talk about how I can spotlight your attraction, stay, or destination with content that gets people excited to visit.